Your Entrepreneurial Equation2017-03-03T10:53:22-08:00

What Is Your (Solo) Entrepreneurial Equation?

Every person who starts a value-based business lives with the question

 of what it means to flourish in the role of an entrepreneur.



If you’ve been struggling to create traction in your business, you probably think you need more, or better marketing.

I get that.

Especially if you are a visionary or thinker type.

It can be hard to translate the depth of your work into that simple to understand “Value Proposition” or USP.

But what if this isn’t a marketing issue?

Maybe you just haven’t figured out your own Entrepreneurial Equation, those variables you need to make your business work for you on all levels.

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Deliberate Investigation

Your Entrepreneurial Equation is a personalized formula to creating and selling your most meaningful work.

When you codify your Alignment (your zone of genius) with Approach (how you package and deliver), your Results  and Relationships flourish. 

As an entrepreneur you should know a lot about yourself.

Without a strong and committed focus to the slice of work that is yours to do, there’s no path for creating a methodology.

And, you should know a lot about your audience.

How do you know what type of offer will catch fire and spread?

As a problem solver, this is the most important problem you’ll solve in your solo work.

Half of the equation comes from what you know about yourself. The other half comes from understanding the audience that you serve.


So, before you make the mistake of blaming your marketing …

take a look at what your best work actually is and how it can be shaped to fit a viable need in the market.


How to Start

There’s a quiz, a self-assessment, designed specifically to reveal how you are wired to work.

It is the first step in calculating your (Solo) Entrepreneurial Equation.

Take Me To The Quiz!





“This was a really GREAT value to me.”


“It brought light to something I had been struggling with and couldn’t really put my finger on…”


The final report is beautifully written. Boy is it right on the button!”


“I LOVED it! This is dynamite. Quality and GENIUS! “


“It was spot on, all of it. quite spookily accurate to be honest with you. I wanted to cry when I read it.”


“This REALLY helped me stop spinning”


“This assessment is a needed way of seeing ourselves and very different than other stuff I’ve seen. I LOVE the distinctions you’re making among thinkers.”




Take the 1st step in understanding your Entrepreneurial Equation.

Find out how you are naturally wired to work!




Take The Quiz. It’s Free!

Knowing your dominant strength is the first step in determining the most essential components of your Entrepreneurial Equation.



Take The Quiz Now!